Trademark Class 35: Advertising; business management

Advertising; business management; business administration; office functions.

Class 35 includes mainly services rendered by persons or organisations principally with the object of: 


    1. help in the working or management of a commercial undertaking, or 

    2. help in the management of the business affairs or commercial functions of an industrial or commercial enterprise, as well as services rendered by advertising establishments primarily undertaking communications to the public, declarations or announcements by all means of diffusion and concerning all kinds of goods or services. 

This Class includes, in particular: 

-the bringing together, for the benefit of others, of a variety of goods (excluding the transport thereof), enabling customers to conveniently view and purchase those goods; such services may be provided by retail stores, wholesale outlets, through vending machines, mail order catalogues or by means of electronic media, for example, through web sites or television shopping programmes; 

-services consisting of the registration, transcription, composition, compilation or systematisation of written communications and registrations, and also the compilation of mathematical or statistical data; 

-services of advertising agencies and services such as the distribution of prospectuses, directly or through the post, or the distribution of samples. 

This Class may refer to advertising in connection with other services, such as those concerning bank loans or advertising by radio. 

This Class does not include, in particular: 

Services such as evaluations and reports of engineers which do not directly refer to the working or management of affairs in a commercial or industrial enterprise (consult the Alphabetical List of Services).

350131 administration of consumer loyalty programs 

350128 administration of frequent flyer programs 

350154 administrative assistance in responding to calls for tenders/

              administrative assistance in responding to 

              requests for proposals [RFPs] 

350095 administrative processing of purchase orders 

350165 administrative services for medical referrals 

350069 administrative services for the relocation of businesses 

350039 advertising / publicity 

350047 advertising agency services / publicity agency services 

350077 advertising by mail order 

350104 production of advertising films 

350070 rental of advertising space 

350087 rental of advertising time on communication media 

350130 appointment reminder services [office functions] 

350129 appointment scheduling services [office functions] 

350030 auctioneering 

350003 bill-posting 

350125 rental of billboards [advertising boards] 

350015 book-keeping / accounting 

350048 advisory services for business management 

350032 business appraisals 

350017 business auditing 

350029 business efficiency expert services 

350002 business inquiries 

350136 business intermediary services relating to the matching of

              potential private investors with entrepreneurs needing funding 

350033 business investigations 

350018 business management and organization consultancy 

350001 business management assistance 

350020 business management consultancy 

350115 business management for freelance service providers 

350078 business management of hotels 

350079 business management of performing artists 

350124 business management of reimbursement 

              programmes for others / business management 

              of reimbursement programs for others 

350105 business management of sports people 

350036 business organization consultancy 

350118 business project management services for 

              construction projects 

350041 business research 

350062 professional business consultancy 

350065 providing business information 

350119 providing business information via a web site 

350096 commercial administration of the licensing of the 

              goods and services of others 

350006 commercial information agency services 

350114 commercial intermediation services 

350159 commercial lobbying services 

350025 commercial or industrial management assistance 

350110 providing commercial and business contact information 

350093 providing commercial information and advice for 

              consumers in the choice of products and services 

350142 competitive intelligence services 

350080 compilation of information into computer databases 

350100 compilation of statistics 

350135 compiling indexes of information for commercial or 

              advertising purposes 

350061 computerized file management 

350139 consultancy regarding advertising communication strategies 350138 consultancy regarding public relations 

              communication strategies 

350164 consumer profiling for commercial or marketing purposes 

350157 corporate communications services 

350007 cost price analysis 

350086 data search in computer files for others 

350023 demonstration of goods 

350121 development of advertising concepts 

350024 direct mail advertising 

350008 dissemination of advertising matter 

350028 distribution of samples 

350016 drawing up of statements of accounts 

350063 economic forecasting 

350012 employment agency services 

350064 organization of exhibitions for commercial or 

              advertising purposes 

350103 organization of fashion shows for promotional purposes 

350144 financial auditing 

350149 gift registry services 

350005 import-export agency services 

350151 interim business management 

350098 invoicing 

350101 layout services for advertising purposes 

350143 market intelligence services 

350031 market studies 

350106 marketing 

350155 marketing in the framework of software publishing 

350051 marketing research 

350156 media relations services 

350049 modelling for advertising or sales promotion 

350116 negotiation and conclusion of commercial transactions 

          for third parties 

350140 negotiation of business contracts for others 

350088 news clipping services 

350076 arranging newspaper subscriptions for others 

350013 office machines and equipment rental* 

350158 rental of office equipment in co-working facilities 

350084 online advertising on a computer network 

350147 online retail services for downloadable and pre-recorded 

          music and movies 

350145 online retail services for downloadable digital music 

350146 online retail services for downloadable ring tones 

350120 provision of an online marketplace for buyers and 

              sellers of goods and services 

350066 opinion polling 

350152 outdoor advertising 

350122 outsourced administrative management for companies 

350097 outsourcing services [business assistance] 

350113 pay per click advertising 

350067 payroll preparation 

350019 personnel management consultancy 

350068 personnel recruitment 

350009 photocopying services 

350083 rental of photocopying machines 

350092 presentation of goods on communication media, 

              for retail purposes 

350091 price comparison services 

350085 procurement services for others [purchasing goods

              and services for other businesses] 

350141 promotion of goods and services through sponsorship 

              of sports events 

350090 psychological testing for the selection of personnel 

350042 public relations 

350038 publication of publicity texts 

350035 publicity material rental 

350040 radio advertising 

350133 registration of written communications and data 

350108 retail services for pharmaceutical, veterinary and 

              sanitary preparations and medical supplies 

350153 retail services for works of art provided by art galleries 

350163 retail services relating to bakery products 

350109 rental of sales stands 

350071 sales promotion for others 

350132 scriptwriting for advertising purposes 

350111 search engine optimization for sales promotion /

              search engine optimisation for sales promotion 

350072 secretarial services 

350046 shop window dressing 

350043 shorthand 

350102 sponsorship search 

350094 arranging subscriptions to telecommunication

              services for others 

350081 systemization of information into computer databases 

350150 targeted marketing 

350123 tax filing services 

350073 tax preparation 

350107 telemarketing services 

350074 telephone answering for unavailable subscribers 

350162 telephone switchboard services 

350137 production of teleshopping programmes /

              production of teleshopping programs 

350044 television advertising 

350082 organization of trade fairs 

350045 transcription of communications [office functions] 

350022 typing 

350117 updating and maintenance of data in computer databases 

350134 updating and maintenance of information in registries 

350027 updating of advertising material 

350161 providing user rankings for commercial or advertising

              purposes / providing user ratings for commercial or 

              advertising purposes 

350160 providing user reviews for commercial or advertising purposes 

350089 rental of vending machines 

350127 web indexing for commercial or advertising purposes 

350112 web site traffic optimization / web site traffic optimisation 

350148 wholesale services for pharmaceutical,

              veterinary and sanitary preparations and medical supplies 

350075 word processing 

350126 writing of curriculum vitae for others /

              writing of résumés for others 

350099 writing of publicity texts